It's that time again, when VfL Wolfsburg and Volkswagen showcase their colourful side. The Green-and-Whites will be underlining their commitment to diversity at the Wolves’ home game against 1. FSV Mainz 05 at the Volkswagen Arena on Friday 22 April (kick-off: 20:30 CEST).
The most visible sign of this will be on the diversity jersey, with the Volkswagen logo on the chest and the Linglong logo on the sleeve displayed in rainbow colours. “Diversity is a very important topic socially, but unfortunately it’s still not something that’s entrenched in everyone's minds,” said VfL managing director Michael Meeske. “At VfL Wolfsburg, we are committed to fighting discrimination all year round and want to use the diversity matchday as an example to make a clear statement that underlines our extensive CSR activities.”
Sustainable encounters
Ahead of the matchday, players from the men’s and women’s teams met a variety VfL fans for a photo shoot that made a lasting impression on both sides. Max Kruse met a homeless former referee, Maxence Lacroix received an introduction to sign language and Almuth Schult chatted to a woman who lives at the AWO Goethestraße care and residential home about visits to the Wolves. The images from the shoot can be seen on advertising spaces around the city, on VfL’s platforms and on the big screen in the Autostadt.